Year: 2019 / Country: Italy / Industry: Beverage / Services: Label design / Project by: Elia Carollo x Brand&Soda

Son of a Birch, the new gin of the woods, was born from a collaboration between Birra del Bosco and Distillerie Marzadro. Bark of birch, mountain raspberry and juniper give this high-quality mountain gin an intense and balanced aromatic profile while maintaining the typical freshness of gin.

Color / Palette

Label / Concept

I was commissioned to illustrate the label of the new Birra del Bosco gin line. For this new collaboration the company decided to move away from the now recognized style to try to insert a new character: the trapper. After having defined the protagonist, the format and the composition, I started drawing: I readjusted the clean and elegant outlines, which we find in the previous labels, to fit this new character and landscape in the background, while trying to maintain a little grunge and vintage style that recalled the one of the old American alcohol labels.

Illustration / Label

/ Mockup

Thank you / For watching

/ more info on https://brandsoda.it/

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